Plug&Play Predictive AI
for Performance Marketing
At least 15% lower CAC on Meta & Google guaranteed. US Patent.
Battle tested by 20+ high-growth and Fortune 500 brands.
How it works
Tomi.ai helps high-ticket e-commerce and leadgen/long-cycle businesses
- We analyze user behavior on your website and in your mobile app
- We don’t settle for superficial Google/Adobe Analytics data
- We match website visits with sales and other funnel steps from your CRM
- Run ML models to identify behavioral patterns of high-value visitors
- Predict a specific propensity to buy and 30-90 day LTV for all website visitors (even anonymous ones) and leads in near real-time
- Feed those predictions back into ad platforms, your CRM and analytics tools
- Watch CAC go down and revenue go up (mostly on autopilot)
Tomi.ai stands for
4 pillars of digital marketing

Targeting is the quick win of predictive marketing.
When you switch from rule-based retargeting to value-based retargeting, you stop wasting money on visitors who will never buy and triple your ROAS
- New audiences to target
- Value-based seed audiences for look-alikes
- Bid modifiers for Search Ads
- x4 ROAS with value-based retargeting

Optimization, designed to work with your long leads.
Use predictive conversions available in real time to switch your performance campaigns from CPL to Target ROAS. And acquire more customers at just the right price.
- Predictive conversions: target events with value in real-time
- Target eROAS and maxValue campaigns
- Works with LinkedIn, Google, and Meta
- Activate new formats and channels

See the true incremental value of each touchpoint along the customer journey before the sale has happened.
Understand the input of each channel (paid or not) judging by the changes in behavioral patterns the visitor reveals on the website after the interaction with your ads/content
- Understand the value of each campaign in near real-time
- See which channel generates demand and which captures it
- Score every website visitor, even anonymous ones
- Reallocate your media spend to demand generating channels with confidence to drive new business

Single source of truth on lead quality to settle the foe between sales and marketing.
Help your colleagues in the sales team prioritize high-potential leads from digital channels and see more revenue attributed to marketing.
- Predictive lead scoring
- B2C and B2B lead scores
Accurate value-based scores for ad campaign optimization
and forward-looking attribution
revenue, LTV
Tomi.ai real-time predictive engine calculates
- probability to buy
- expected LTV for every website visitor
predictive engine


Conversions
& Audiences

Lead Scores

Attribution
We are loved 💙

Mid-Market (51-1000 emp.)

Tomi.ai predicts the incremental impact on revenue of website visits from all sources, including organic, each touchpoint is scored. The accuracy of predictions is very high, when the cohorts matured we saw that the predicted revenue landed within a 20% margin of error from the actual revenue.

Enterprise (> 1000 emp.)
I like the prediction analysis which is very accurate (both the lead scores and the visitor scores), and the product team deeply understood our business and listened to our inputs to tweak the model. The Customer Success team is very knowledgeable and proactive. Their expertise is instrumental in running the A/B tests and beyond.

Enterprise (> 1000 emp.)

How fast the pilot project was launched and how fast we saw the results
The vendor’s team are true experts in paid acquisition and they went that extra mile to help us achieve extraordinary results

Mid-Market(51-1000 emp.)

The team at Tomi takes full ownership of their work. The onboarding was easy and described (one of the few times a project timeline was kept!). This team knows what they are doing and has been an excellent resource for us – both from a human resource perspective but also as a tool in our digital marketing program.


While we are still early in our Pilot program with the folks from Tomi, their level of support is second to none. They are a cross-functional team of experts who not only swiftly responds to our requests, but also continuously offers targeting advice to better optimize our various social campaigns and PPC tactics.

Small-Business (50 or fewer emp.)
The team has been great in helping us connect all the right data to the project. While we are in the early stages of the relationship, I am confident we will be able to see the impact of using Tomi.ai to improve the effectiveness of our ad spend.

Mid-Market (51-1000 emp.)

Tomi.ai predicts the incremental impact on revenue of website visits from all sources, including organic, each touchpoint is scored. The accuracy of predictions is very high, when the cohorts matured we saw that the predicted revenue landed within a 20% margin of error from the actual revenue.

Enterprise (> 1000 emp.)
I like the prediction analysis which is very accurate (both the lead scores and the visitor scores), and the product team deeply understood our business and listened to our inputs to tweak the model. The Customer Success team is very knowledgeable and proactive. Their expertise is instrumental in running the A/B tests and beyond.

Enterprise (> 1000 emp.)

How fast the pilot project was launched and how fast we saw the results
The vendor’s team are true experts in paid acquisition and they went that extra mile to help us achieve extraordinary results

Mid-Market(51-1000 emp.)

The team at Tomi takes full ownership of their work. The onboarding was easy and described (one of the few times a project timeline was kept!). This team knows what they are doing and has been an excellent resource for us – both from a human resource perspective but also as a tool in our digital marketing program.


While we are still early in our Pilot program with the folks from Tomi, their level of support is second to none. They are a cross-functional team of experts who not only swiftly responds to our requests, but also continuously offers targeting advice to better optimize our various social campaigns and PPC tactics.

Small-Business (50 or fewer emp.)
The team has been great in helping us connect all the right data to the project. While we are in the early stages of the relationship, I am confident we will be able to see the impact of using Tomi.ai to improve the effectiveness of our ad spend.

Mid-Market (51-1000 emp.)

Tomi.ai predicts the incremental impact on revenue of website visits from all sources, including organic, each touchpoint is scored. The accuracy of predictions is very high, when the cohorts matured we saw that the predicted revenue landed within a 20% margin of error from the actual revenue.

Enterprise (> 1000 emp.)
I like the prediction analysis which is very accurate (both the lead scores and the visitor scores), and the product team deeply understood our business and listened to our inputs to tweak the model. The Customer Success team is very knowledgeable and proactive. Their expertise is instrumental in running the A/B tests and beyond.

Enterprise (> 1000 emp.)

How fast the pilot project was launched and how fast we saw the results
The vendor’s team are true experts in paid acquisition and they went that extra mile to help us achieve extraordinary results
Case studies
Low quality leads:
- rare conversions into visits to office
- low conversion into sales later in the CRM funnel

Expensive new customer acquisition due to:
- high competition;
- low quality of lead sources online.

- high CAC
- low return on marketing investment
- Not enough valuable events and property sales to optimize for LTV
- low conversion rate
- not enough deep-funnel events for value-based optimization

- high CAC
- low quality of customers acquired online
- not enough conversions per product to optimize dynamic product ads for new audience
- grow the channel with ROAS being on target

- high CAC
- low ROMI

- display ads not performing as a direct-response channel
- high CAC
- limited targeting audiences
- open new marketing channels

- not enough deep-funnel events for value-based optimization
- high CAC
Low quality leads:
- rare conversions into visits to office
- low conversion into sales later in the CRM funnel

Expensive new customer acquisition due to:
- high competition;
- low quality of lead sources online.

- high CAC
- low return on marketing investment
- Not enough valuable events and property sales to optimize for LTV
- low conversion rate
- not enough deep-funnel events for value-based optimization

- high CAC
- low quality of customers acquired online
- not enough conversions per product to optimize dynamic product ads for new audience
- grow the channel with ROAS being on target

- high CAC
- low ROMI

- display ads not performing as a direct-response channel
- high CAC
- limited targeting audiences
- open new marketing channels

- not enough deep-funnel events for value-based optimization
- high CAC
Low quality leads:
- rare conversions into visits to office
- low conversion into sales later in the CRM funnel

Expensive new customer acquisition due to:
- high competition;
- low quality of lead sources online.

- high CAC
- low return on marketing investment
First results in 2-3 months
Implementation is quick & simple
installation
installation
collection
collection
training
training
we can catch 100 positive outcomes
Our platform provides the biggest efficiency gains for businesses that have:
Narrow target audience
Think of B2B/SaaS, affluent/high-net-worth customers, and “precisely timed purchases” like you shop for insurance only once a year or you buy a new house or car every few years
Large and variable transactions
You sell multiple products with different economics to similar customers like in EdTech or your customer lifetime value is driven by after-purchase behaviour like in Banking
Significant offline component
You offer high-value and/or complex products that require human-to-human interaction – like a test drive for a new car or an open house
Long sales cycle
It is hard to close the feedback loop with Ad Platforms when the actual purchase is days, weeks or even months away from website visit. Our platform solves that
Ready to get started?